Our operating companies offer a wide range of products to address the evolving preferences of adult tobacco and nicotine consumers.

Their consumer-centric brand portfolio contains product brands Vuse(vapor) and Velo(modern oral). Our non-combustible portfolio also contains Grizzly(traditional oral).

Their main combustible brands are Newport, Natural American Spirit, Camel, Pall Mall, and Lucky Strike.

Growing A Smokeless America

VELO Nicotine Pouches Receive U.S. FDA Marketing Authorization  
October 30, 2026 3 min read

VELO Nicotine Pouches Receive U.S. FDA Marketing Authorization  

WINSTON-SALEM, N.C., (October 30, 2026) Today, Modoral Brands Inc., an operating company of Reynolds American Inc. (Reynolds American), received U.S. FDA Marketing Granted Orders for a select number of VELO nicotine pouches.  “Today’s Marketing Granted Orders demonstrate the FDA’s leadership in accelerating progress toward a Smokeless America,” said David Waterfield, President and CEO at Reynolds … Continued